Founded in 2005, the Shenzhen 100 Women's Underwear Co., Ltd. is a modern large-scale underwear brand franchised chain specializing in R & D and management of fashion underwear. After several trials and hardships, the women 100 have developed into production, sales and logistics One integrated enterprise, the main products to bras, men and women panties, home service, socks, warm clothing, slimming underwear, swimwear and other seven major products. Prior to the company focused on the production and direct sales business, has always been committed to fine management, to create sophisticated brands, through six years of direct marketing practice we have a chain of copy capabilities, and create a unique "whole shop output" profit model, To ensure that customers get stable in the short term, in the third-line mass consumer store in the actual effectiveness of a single store can be directly comparable to or even beyond the old brand.

女人100内衣整店输出模式  打造内衣行业专家

First, the core value of the brand:

1 brand's mission: focus on hundreds of millions of women to provide healthy, comfortable, affordable underwear

2. Brand positioning: market demand, customer-oriented, and always stand in the forefront of the market, continuous innovation, the introduction of consumption of this favorite product, the rapid occupation of the market

3. Brand Services: to meet customer needs, exceed customer expectations

4. Brand spirit: progress ﹑ outstanding ﹑ excellence

5. Product Coverage: The main products to bras, men and women panties, home service, socks, warm clothing, slimming underwear, swimwear and other seven major products

Second, talent advantages:

1. Professional staff will give you the site selection and assessment, from the pre-opening construction drawings ﹑ size, construction techniques, exhibitions, etc. to give professional services in place

2. The company free to send professional supervision free of charge to assist the smooth opening of the pre-opening and after the opening of the occasional guidance, to join the customers and clerks constant charge. Involved: product knowledge, store display, sales skills, service etiquette, daily management, cashier system Operation, how to shop outside the propaganda and practical training, to help you become an underwear industry experts

女人100内衣整店输出模式  打造内衣行业专家

Third, product advantages:

1. The company has a strong R & D department, you can design novel style, leading the market underwear front, and can not copy, occupy the market

2. Low prices, the company has a number of factories and procurement has been a great sales volume, less to the middle part of the low discounts manufacturers to maintain profits above 55%

3. Profit margins, franchise chain started a little later, the company is willing to share the maximum profit margin to the franchisee, the largest advantage, occupy the market

4. Company product line is wider, and the series, given to the franchisee according to the reasonable market allocation, what kind of market to sell what kind of goods

女人100内衣整店输出模式  打造内衣行业专家

Fourth, marketing model advantages:

1. Unification: a unified price, unified image, unified promotion, unified management, unified publicity

2. Market positioning and evaluation of the system: the first to join the good customers, the headquarters will send a professional development staff to help you do a good job in the local market research and business district analysis, the staff will provide you with the market value of site selection, To the customer's previous capital investment, store operating costs, sales estimates, profit forecasts and other direction of the budget, so you estimate the feasibility of investing in this project to avoid investment risk

3. Decoration style fashion conspicuous: decoration style door mixed with a variety of bright colors, the orderly distribution of the store, soft and bright lights, prominent brand image of the background wall, unified image specifications, not only allows you to make rational use of display space, and stylish brand Image is very easy to attract customers into the store

4. Promotion and Price Fight Market :: The company will jointly Shenzhen's well-known planning company for my company franchisee tailored to the actual market experience in the annual sales promotion program, once a week small event, a major event in January, The headquarters offers programs, promotions, special offers and gifts, and turns the bombing market to not only increase your sales, but also help fight your competitors and make you a market monopolist.

5. Create atmosphere: the company will provide years of direct sales and marketing success of the store management experience, give advertising from the inside and outside the store how to arrange publicity, the staff atmosphere, how to choose and play audio equipment, products show how the best price effect, and the coalition government , The media speculation, the company promotional team rendering and display, to reach the store to attract customers to buy, to enhance the visibility of the best results

6 zero-risk exchange goods: customer service to be beneficial protection, to avoid the concerns of Yahuo, sell more suitable for the local market goods, in order to create more wealth

Five, financial advantages:

I brand low threshold of underwear , franchise copy fast, small investment, return, is the best choice for entrepreneurs

Six, support advantages:

My company is in a stage of development, the company pursues the quality of franchisees, not the pursuit of quantity, as long as the customer as long as the customer loyalty to my brand, fully cooperate with the company's business management, our company from the policy, free of charge franchise fee, full delivery container and Cashier system, giving some products and advertising, the latter part of the company also sent supervision and promotion team on a regular basis, when the customer performance standards, as well as cash awards, increasing customer profit margins, so you want to earn how you earn!

Seven, promotion advantages:

The company will make long-term promotion activities for the company brand on platforms such as the national television stations, newspapers, magazines, websites and buildings, enhance the popularity of my brand and expand the consumer groups. At the same time, the websites, publications and other publicity materials can be paid as excellent franchisees service

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