In recent years, the jewelry business is difficult to do. In the process of management and management of jewelry stores, there are many problems. From a large perspective, there are lack of talents and lack of customers, but in reality, there is a lack of training mechanism and management system. The following tips summarize the nine pain points in the operation of jewelry stores. You are poked in the jewelry bosses? NO.1 Lack of talent on the surface, the actual lack of mechanism You must always be distressed, how to keep your employees always in good shape? Every time you talk to your employees about your ideal ambitions, you will find that it is better to reimburse them for the actual and successful people who have reimbursed their hometown tolls. When we complain that employees are not easy to find and can't stay, have they ever thought of giving employees a future, even if it is just a small learning opportunity? A good talent incentive mechanism can train the clerk into a store manager, sales elite and enterprise backbone. NO.2 The lack of customers on the surface, the actual lack of management The lack of customers is an inevitable phenomenon for many start-up jewelry stores. The business has not yet been done. How can we attract customers? However, many bosses are eager to seek success. In fact, instead of complaining about less customer traffic and customers not paying for it, it is better to carefully consider how to manage your storefront, how to improve service quality, and how to create value. NO.3 The lack of business on the surface, the actual lack of ideas Have you found this situation in the store owner: the same customer, why can someone else be a single, but they can only watch the customer leave? The reason is that the customer is too picky? Still not selling enough things, employee sales are not good? No, what you need is to change the product landscape, break the traditional sales model and create more sales space. NO.4 Surface lack of promotion, actual lack of marketing Whoever sells a Mercedes-Benz S-class new car for 100,000 yuan will sell it, so don’t move it, sell tears, sell the last three days, etc. Especially for a luxury industry like jewelry, you really need promotion. The products are either hot-selling or have been eliminated. What we need is a total solution that can continue to be recognized by customers, and put our marketing eyes on the long-term and can be implemented. NO.5 The surface lacks gross profit, the actual lack of profitable products For many jewelry stores, there may be nothing in the store, that is, jewelry will not be lacking. But is this really enough? Old-style products should actually be updated as soon as possible, or they should be freely eliminated by the market. What we need to do is to actively develop and design new profitable products in addition to the profits that the old models deserve and gain customer reputation. This word of mouth can continue forever. NO.6 Standard lack of surface, actual lack of specification Many times we are doing the "thief screaming and catching thieves". For example, if someone in the same industry has no professional ethics, how can I sell goods like this, how can I do this service? In fact, our own norms and standards are not rigorous. How many tens of thousands of jewelry stores across the country can implement the standards set in the industry? With so many chain brands, how many internal implementation standards are strictly on the line? So in this industry, what is lacking is not the standard, but the norm of action. Without rules and regulations, it is difficult to make a store without a standard. NO.7 Missing surface guidance, actual lack of guidance Fighting alone is the feeling of most bosses in this industry. Occasionally, a chain of peers has one or two legendary industry elites to guide the work, but in the end the results are minimal. Mainly, the peer-to-peer flicker everyone loves the letter, face-to-face service does not work. First, no system can be completely copied to each of its stores. Second, many of the jewellery bosses themselves have a kind of "single-for-team" thinking. Everyone sweeps the snow, lacks overall strength support, and lacks Continuous support for strong backups. NO.8 Surface shortage of suppliers, actual lack of upstream A good upstream can bring the latest industry information to the store, and it can bring us more advanced management and sales models, instead of just saying: the boss, I will give you some more goods, we really need Is it the goods? Everyone knows that the most important thing in jewelry stores is jewelry, so what we want should be money! The goods themselves will not make money, a good idea can lead you to make money! NO.9 The most lack of opportunities for learning and communication Every year, various jewelry fairs and investment fairs carry out a lot of exchanges, but their essence is investment and bargaining. Several colleagues gather together and are willing to communicate with you and communicate problems in the industry and in the store. there's a few? Therefore, in addition to doing a good job of "communication" on these big occasions, private training within the scope of their own stores is very necessary, and this regular diagnostic communication requires professional guidance. Minimatt Fabric,Mini Matt Fabric,Textile Mini Matt Fabric,Polyester Mini Matt Fabric Shaoxing Linkloom Import and Export Co.,ltd. , https://www.linkloomtextile.com