"Foreign brand menswear" sells car prices

The temperature of these two days plummeted. Near the end of the year, many citizens will stroll around the mall to purchase a few winter clothes. Reporters found in some of the city's major shopping malls, this year's men's winter clothing prices are relatively expensive, and even a little expensive to scary, the most expensive one actually sells nearly 40,000 yuan leather, you can simply buy a car. Most of these men's clothes sold at astronomical prices are from French and Italian brands. Do these garments, which cost thousands of dollars or even tens of thousands of yuan, are genuine foreign goods? Who sold these clothes? The journalist made an interview about this.

"Foreign Brands" Have Their Own Reports During the interview, reporters saw that in a large shopping mall in the city, there are many foreign brands on the men's clothing floor. Although the price is high, the foreign brand counter business is also very prosperous.

The reporter saw a men's leather coat called a French brand. The salesman said that the hair collar was a badger hair and the leather was a fine leather. The price was 39,800 yuan. The price was so expensive that it was staggering. "Men's clothes are about quality. This clothes is authentic. Imported from France, texture is very good, so it is expensive, if you really want to buy, you can make a discount!” A salesman in the mall told reporters. “Is someone buying such expensive clothes?” “Of course somebody bought it, or how can we manage it?” the salesman said with a smile. Next to a salesperson watching the tens of thousands of leather garments, she said with emotion: "Like those of us who earn only 20,000 to 30,000 yuan a year, these clothes are unthinkable."

So many "foreign brand clothing" is really imported from abroad? Mr. Li, who has been in the apparel industry for many years, revealed to reporters that there are several sources of “foreign brand” clothing on the market: The first category is purely imported. Such garments are registered and designed by foreign companies in foreign countries, and then imported into China for sale. This style of clothing design is very unique, good quality, expensive, high-end products. The second type is foreign companies registered trademarks in foreign countries, clothing can be produced in China or other regions. The price of such garments is lower than that of the first category, but the market share is higher. The third category is Chinese registered trademarks in foreign countries, and then find a manufacturer in the country. Doing so can not only reduce production costs, but also use foreign brands to increase sales to obtain high profits. The fourth category is fake clothing. That is to say, Chinese people register trademarks in China, but they have a foreign name and claim to be a famous brand from Italy or France. This type of product is more common in low-end markets, and sometimes a shirt can be purchased for as low as tens of dollars.

The reporter saw another men's coat with a price of over 4,000 yuan. The salesperson told reporters: “This is the same brand as the clothes you just watched, but this one is produced in China, so the price is lower.” The reporter turned around in the shopping mall and found each foreign brand. The clothes have more than 10,000 yuan worth of clothes, and most of the rest are between 2,000 and 5,000 yuan.

It is generally accepted that the average working class is hard to accept that relative men and women are generally more expensive than women. However, in the face of moving a piece of clothing for a few thousand dollars or even ten thousand yuan, the working class is still a bit difficult to accept.

In some casual fashion stores, the price of ordinary jackets is mostly around one thousand yuan. However, some relatively high-end brands of casual men's clothing are not cheap, if the clothes use more popular wool, wool and glossy fabrics or add some fashion elements, the price is more expensive, such as a brand of long woolen cloth coat, price 3888 yuan, a thin sweater price is also more than 1200 yuan.

Ms. Xu, a civil servant, took her husband down to buy a down jacket. They strolled around a foreign brand store and found that down jackets were the cheapest to be 2,000 yuan, and some even 3,000 yuan. Ms. Xu and her husband's income add up to less than 5,000 yuan per month, although her husband is very fond of these styles are fashionable, exquisite men's clothing, but they are still not willing to buy, and finally decided to go to the domestic down jacket brand store to see and say .

Near Christmas, many men's counters in big shopping malls are engaged in promotions. Before a counter, a citizen looked at the clothes tag and muttered “Yeah, 4000.” Turning away, he left.

Who sells expensive clothing?

Who sells these high-priced men's clothes? Jiujiang people's consumption levels have reached such a high level?

A mall shopping guide told reporters that since the mall sells these high-priced men's clothing, there must be a market. As long as someone buys, there will certainly be people selling. Most of these high-priced men's clothing are purchased by business owners and other successful people, and wage earners buy and Not much, but there are also some well-paying working-class workers to buy. “After all, with the improvement of people’s living standards, people pay more attention to the taste of clothes, men’s clothes, and a piece of clothing. If they are of good quality, they can be worn for several years without any distortion, so it’s still worth buying expensive clothes. "The shopping guide said.

Why are clothes so expensive or markets? The owner of a private company said: "I trust foreign brands' clothes. Besides the texture and style, I also like to wear foreign brands. It's like the brand of clothes is big and my taste has improved." Talk about macros)