Fiesole FEELSO Women's Autumn/Winter 2011 Collection Creates Urban Women's Wear Trends

Fiesole FEELSO Women's Fall/Winter 2011 New Collection To Create Urban Women's Fashion Trends



Fiesole FEELSO Women's Fall/Winter 2011 New Collection To Create Urban Women's Fashion Trends



Fiesole FEELSO Women's Fall/Winter 2011 New Collection To Create Urban Women's Fashion Trends

Product Positioning:
Psychological consumer positioning: 25-38 year-old fashion and healthy women Brand concept FEELSO consumer group is targeted at women aged 25-38. Product design is full of personality, novelty, generous, lively and smooth, showing real life without vulgarity; The color is not delicate, and it fully reflects the cynical, indulgent, self-improving personality of modern youth and fashion women. The designer blends Chinese traditional exquisite craftsmanship with modern fashion elements. It expresses elegance in lifeliness, contains soul in simplicity, and makes the wear and match as breath-free, free and easy to express, free and easy to express beyond the tide. .
Since its inception, the company calmly responded to the surging domestic and international apparel market, and always adhered to the development of fashion, high-quality development path. The Feel so women's wear was successfully launched, and a long-term plan of “Five-year bases and five-year development” was proposed. With a steady pace of development and a pragmatic management style, the brand was gradually pushed to a higher level. Among them, the director of the designer is the perfect combination of Chinese traditional cultural heritage and modern pop elements. He deftly interprets Feel so's new fashion, and the rest of the designers are also from the national professional clothing colleges. The strong design lineup provides the most powerful guarantee for the diversity of product development and marketability of the formed products, so that each work launched in the market has become a beautiful landscape in the fashion front line.