Recently, the domestic online apparel brand VANCL has started advertising on major platforms targeting baby products, signaling its official entry into the highly promising children's clothing market. With almost a quarter of its user base consisting of parents with young children, VANCL is expanding its product line to include mother-and-baby items, aiming to better meet consumer demand. This strategic move not only diversifies its offerings but also opens the door to a booming B2C market with massive growth potential. By tapping into this sector, VANCL is positioning itself to capture a significant share of the lucrative children's fashion industry, which continues to grow as more families turn to online shopping for convenience and variety. The company's decision reflects a clear understanding of evolving consumer trends and a commitment to long-term market expansion.

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