In the Internet era of consumer escalation and emphasis on individuality, brand positioning and unique attributes of consumers on behalf of the brand strategy has been the top priority. Brand personality is an important choice of consumers or not, the past cost-effective model has been relegated to the second. In addition to the brand tonal and consumer groups attribute coincidence, the first to seize the large size women's clothing in the consumer's product category priority position is also very important.

芊之美 - QZMEI

QZMEI 2016 new winter

In the case of large size womenswear equivalent to the elderly, QZMEI 芊 of the United States has long been insight into the young, fashion, the pursuit of quality of life of women in need of fashion to be satisfied with the fashion needs, and this demand with the obesity population continues to grow and expand . QZMEI 美 beauty at the beginning of the United States, they are determined to devote themselves to create exclusive fashion women's fatal women's mission, through the continuous provision of elegant and distinctive, stylish and simple minimalist clothing experience, for the large size women's market segment into A fresh fashion force.

QZMEI芊之美大码女装品牌:女装品牌的一次漂亮突围

QZMEI2016 new winter

Whether joining agents, or front-line customers, our feedback and evaluation are quite consistent: style fashion, version of the fit. This also directly guarantee the next single rate and associated rate. Coupled with the continuous spreading of word-of-mouth and the growing influence of the United States brand, as well as the rare product features of the rare, the beauty of the United States to achieve rapid development and considerable profitability under the environment of the domestic clothing brands in deep troubled.

QZMEI芊之美大码女装品牌:女装品牌的一次漂亮突围

According to market research, when it comes to large size women's wear, the first thing that comes to mind is the beauty of fashion 芊.芊 the beauty of the United States has become synonymous with large-size subdivision categories, which is 芊 of the United States more than 10 years of continuous improvement of large size women's market achieved excellent results, but also to comply with the advent of the fat body era, and seize the excellent opportunities for development, QZMEI 美 beauty of the brand influence and brand value has great potential.

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